top of page
Zwillinger Wulkan:
Heritage-Inspired Branding
Zwillinger Wulkan is a prominent U.S.-based law firm seeking a brand identity that reflects its heritage and professionalism. The logo was designed around the Hebrew symbol “Hey,” as requested by the client, symbolizing integrity and tradition. The project extended beyond logo design to include business cards, letterheads, and a cohesive suite of marketing materials, creating a refined and consistent visual identity.
role
-
Brand Designer
-
Art Director
deliverables
-
Logo Design and Branding
-
Business Card Design
-
Letterhead Design
-
Brand Color Palette & Typography
-
Print-Ready Files & Templates
Challenge
To create a modern and professional brand identity for Zwillinger Wulkan that reflects its legal expertise while honoring the client’s request to incorporate the Hebrew symbol “Hey.” The design needed to balance tradition and contemporary aesthetics while ensuring consistency across various print and marketing materials.
Approach
I focused on blending tradition with modern minimalism by designing a logo based on the Hebrew symbol “Hey,” ensuring it conveyed both heritage and professionalism. A clean typography and refined color palette were developed to complement the symbol, creating a cohesive identity. This visual system was then applied across business cards, letterheads, and marketing materials to maintain consistency and reinforce the firm’s credibility.
Moodboard
Design Development
Identity
Final Designs
bottom of page